Categories: News

UMEK: We’re Changing the Way Music Careers Are Made

If you’ve ever posted anything online and waited for the likes and views to pour in, you know just how much content you’re competing against. Now imagine you’re an aspiring DJ, looking to get noticed in the sea of streams. Or, conversely, if you’re a label or festival organizer looking to discover exciting new talent to work with. Around 40,000 tracks are reportedly uploaded daily to Spotify alone, so staying on top of all the channels is quite a challenge.

As a Techno veteran and an entrepreneur, UMEK is very much aware of these challenges. That’s why he and his team at Viberate have just launched a tool to help.

Viberate analytics turn music data into clear and actionable insights for any artist or music professional in the world. The tool collects and examines the important social and streaming metrics of over 450,000 artists, and translates them into invaluable information regarding genres, countries, and fanbases worldwide. “An old industry rule says you need talent, hard work and luck to succeed,” explains UMEK, “but we decided to replace luck with the right information. Our data delivers that.”

Ultimately, it allows music pros to keep a pulse on emerging trends and talent, explore which channels work best for specific genres, and check what fans listen to all around the world.

“I was lucky to make Techno my life. And I’d love to help make that dream become reality for as many other artists as possible,” says UMEK. “It’s time everyone had the opportunity to make the most out of everything the internet has to offer. We’re here to help find the right ways. If there was ever a perfect time for the music industry to become more agile, it’s 2020.”

You can read more about Viberate analytics before you take them out for a spin here.

Email

ihouseuadmin

Recent Posts

Drela & Stonebwoy Set the World Ablaze with ‘DEM DEAD’

From the jump, “DEM DEAD” slaps with the kind of energy that says, “We’ve arrived…

3 days ago

Artist Spotlight: SHARE

By now, DJ SHARE, aka Sharon Pieksma from Rotterdam, is anything but a well-kept secret.…

3 days ago

Jamie Jones Returns to His 2010s Sound for Exclusive London Gig

Following a sold-out Paradise show at UNVRS Ibiza, Jamie Jones is pulling out something very…

3 days ago

Darco teams up with Yamagucci for In Rotation Debut “What The F*** Is That”

Following a string of critically acclaimed career releases on the likes of Diynamic, Madorasindahouse, Maccabi…

3 days ago

Duckworthsound & Dread MC Drop One of the Year’s Most Anticipated UK Bass Anthems ‘Mind Body Soul’

UK bass titans Duckworthsound and the Dread MC have joined forces for what is undoubtedly one of the…

3 days ago

Jason Herd x Katherine Ellis ‘Love Me Harder’ Bohemian Disco

Jason Herd x Katherine Ellis ‘Love Me Harder’ Bohemian Disco Having recently released on top…

3 days ago